{"id":4624,"date":"2025-08-11T13:46:00","date_gmt":"2025-08-11T10:46:00","guid":{"rendered":"https:\/\/blog.sailet.kz\/?p=4624"},"modified":"2025-08-11T14:18:36","modified_gmt":"2025-08-11T11:18:36","slug":"what-makes-a-kazakhstan-private-school-a-business","status":"publish","type":"post","link":"https:\/\/blog.sailet.kz\/en\/what-makes-a-kazakhstan-private-school-a-business\/","title":{"rendered":"What makes a Kazakhstani private school a business?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4624\" class=\"elementor elementor-4624\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a83f91 e-flex e-con-boxed e-con e-parent\" data-id=\"8a83f91\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6474ef5 elementor-widget elementor-widget-text-editor\" data-id=\"6474ef5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">A private school is not limited to the role of an educational institution. For sustainable development, it needs to operate according to business principles. The term \"business\" here does not mean narrowly \"making money at any cost,\" but rather in a more mature sense. Essentially, this means focusing on order, team roles, clear processes and data. In such a case, the school ceases to be dependent on human factors. The structure works, scales up and develops regardless of who is on vacation or sick. <\/span><span style=\"font-weight: 400;\">\u041e\u043d\u0430 \u043d\u0435 \u0437\u0430\u0432\u0438\u0441\u0438\u0442 \u043e\u0442 \u0432\u044b\u0433\u043e\u0440\u0430\u043d\u0438\u044f \u043b\u044e\u0434\u0435\u0439 \u0438 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u0435\u0442 \u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u0443\u0435\u043c\u043e\u0435 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u043e \u0434\u043b\u044f \u0443\u0447\u0435\u043d\u0438\u043a\u043e\u0432 \u0438 \u0440\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439.<\/span><\/p><p><span style=\"font-weight: 400;\">My name is Maksim Belyakov. I am the founder of Sailet web and mobile development studio. Over the past two years we have been deeply involved in IT solutions for education and see that often internal structures become weak points of private schools. At the same time, we have experience in automation and digitalization of over 50 projects for major players across various fields\u2014from Lukoil Lubricants Central Asia and WWF to Kazakhstan Temir Zholy and National Cartographic Fund of RK. This experience helps us understand which management principles from big businesses work perfectly well in schools if adapted properly.<\/span><\/p><p><span style=\"font-weight: 400;\">What specific signs can indicate mature business management in a school setting?<\/span><\/p><h5>\u00a0<\/h5><p><b><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-4626\" src=\"https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-640x360.webp\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-640x360.webp 640w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-1280x720.webp 1280w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-768x432.webp 768w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-1536x864.webp 1536w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-18x10.webp 18w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-400x225.webp 400w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-800x450.webp 800w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-832x468.webp 832w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-1664x936.webp 1664w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_-1248x702.webp 1248w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_4_.webp 1820w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/b><\/p><h4>Metrics are more important than feelings<\/h4><p><span style=\"font-weight: 400;\">The idea is that the head of a private school should not rely on feelings like \"everything's fine.\" They need to base their decisions on concrete numbers.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How many students stay for the next year.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How full are the classes.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How much does attracting one application cost.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How many parents leave after the first year and for what reasons.\u00a0<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">This isn't about reports just for the sake of reporting. It's about making managerial decisions based on data. Statistics allow you to promptly identify what's working and what requires attention.<\/span><\/p><h5>\u00a0<\/h5><h4><img decoding=\"async\" class=\"alignnone size-medium wp-image-4627\" src=\"https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-640x360.webp\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-640x360.webp 640w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-1280x720.webp 1280w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-768x432.webp 768w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-1536x864.webp 1536w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-18x10.webp 18w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-400x225.webp 400w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-800x450.webp 800w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-832x468.webp 832w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-1664x936.webp 1664w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_-1248x702.webp 1248w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_5_.webp 1820w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/h4><h4>CRM and systematic admissions funnel\u00a0<\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Applications don't get lost in chat. They're recorded in one system. You can see who left them, when they were contacted, and what was promised. Nothing gets lost and nobody is forgotten.\u00a0<\/span><\/li><\/ul><p><em><span style=\"font-weight: 400;\">For example, a parent fills out a form or writes a direct message. Their message immediately goes into the CRM system. An administrator receives a notification, creates a card, and now manages the application through its stages.<\/span><\/em><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There are scripts for working with parents.<\/span><\/li><\/ul><p><em><span style=\"font-weight: 400;\">Managers don\u2019t reinvent how to communicate with each person individually. There\u2019s a clear script: how to respond to applications, when to invite someone on a tour, how to remind them about a decision, what to do if a person has doubts.<\/span><\/em><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Managers know exactly what to say and when. Trust me, even in these simple things it's essential to be thoughtful. Communication with parents is structured step by step. Everything proceeds in order, without being intrusive and without pauses.<\/span><\/li><\/ul><p><em><span style=\"font-weight: 400;\">Parents receive messages at the right time and in the appropriate format. For instance, if they've submitted an application but didn't attend a meeting, the system will send a reminder. A manager reaches out in due course, maintaining communication. This isn\u2019t about IT\u2014it\u2019s about discipline.<\/span><\/em><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">All history of interaction with parents is preserved. It shows: how many applications came in, how many reached the interview stage, how many led to payment. Data is analyzed and transformed into conclusions.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Finally, admission becomes predictable and manageable. If every second parent disappears after a tour, the school sees this and can revise that stage accordingly.<\/span><\/p><h5>\u00a0<\/h5><h3><b><img decoding=\"async\" class=\"alignnone size-medium wp-image-4628\" src=\"https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-640x360.webp\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-640x360.webp 640w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-1280x720.webp 1280w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-768x432.webp 768w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-1536x864.webp 1536w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-18x10.webp 18w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-400x225.webp 400w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-800x450.webp 800w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-832x468.webp 832w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-1664x936.webp 1664w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_-1248x702.webp 1248w, https:\/\/blog.sailet.kz\/wp-content\/uploads\/2025\/08\/create-an-illustration-with-a-detailed-description-_3_.webp 1820w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/b><\/h3><h4>Automation of routine processes\u00a0<\/h4><p><span style=\"font-weight: 400;\">In a school-business system, daily processes aren't reliant on manual labor.\u00a0<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Schedules aren\u2019t created last minute or rearranged via phone calls. They\u2019re automatically generated taking into account teachers' availability and classroom occupancy.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Homework assignments, grades, and reporting are centralized. Teachers don't duplicate information across multiple chats. Parents gain access to all materials in one window.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Financial information is also collected and processed within the system. The leader can see who paid, where there are debts, and how income is distributed. This allows managing the budget in real-time mode, without manual summaries and tables.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Overall, automation simplifies operations and shifts the team's focus. Time is freed up for training, engaging with parents, and fostering growth.<\/span><\/p><p><span style=\"font-weight: 400;\">Such schools open branches, launch online programs, strengthen their teams. They scale thanks to the system. We in <\/span><b><a href=\"https:\/\/sailet.pro\">Sailet\u00a0<\/a><\/b><span style=\"font-weight: 400;\">have seen this in practice. We've already automated the workflow of private schools in Kazakhstan and observe how a systemic approach helps them grow.\u00a0<\/span><\/p><p><strong>Want to understand how this could work for you? <a href=\"https:\/\/sailet.pro\">Sign up for a consultation<\/a>. We'll explain how AI and automation help transition from manual mode to sustainable development.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ec065f6 e-flex e-con-boxed e-con e-parent\" data-id=\"ec065f6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bdbf25b e-con-full e-flex e-con e-child\" data-id=\"bdbf25b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57baf34 elementor-widget elementor-widget-spacer\" data-id=\"57baf34\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8572aed elementor-widget elementor-widget-heading\" data-id=\"8572aed\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u2726 Schedule a consultation right now<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dd3489 elementor-widget elementor-widget-text-editor\" data-id=\"9dd3489\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"rec814503482\" class=\"r t-rec t-rec_pt_90\" data-animationappear=\"off\" data-record-type=\"396\" data-bg-color=\"#ffffff\">\n<div class=\"t396\">\n<div class=\"t396__artboard rendered\" data-artboard-recid=\"814503482\" 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data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#popform\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Sign Up<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7ad150 elementor-widget elementor-widget-spacer\" data-id=\"c7ad150\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3dd379bd e-flex e-con-boxed e-con e-parent\" data-id=\"3dd379bd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-729d1cfc elementor-widget elementor-widget-spacer\" data-id=\"729d1cfc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"\u0427\u0430\u0441\u0442\u043d\u0430\u044f \u0448\u043a\u043e\u043b\u0430 \u043d\u0435 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u0440\u043e\u043b\u044c\u044e \u0443\u0447\u0435\u0431\u043d\u043e\u0433\u043e \u0437\u0430\u0432\u0435\u0434\u0435\u043d\u0438\u044f. \u0414\u043b\u044f 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