{"id":4740,"date":"2025-12-22T23:48:37","date_gmt":"2025-12-22T20:48:37","guid":{"rendered":"https:\/\/blog.sailet.kz\/?p=4740"},"modified":"2025-12-22T23:48:49","modified_gmt":"2025-12-22T20:48:49","slug":"london-city-moves-rd-to-central-asia","status":"publish","type":"post","link":"https:\/\/blog.sailet.kz\/kk\/london-city-moves-rd-to-central-asia\/","title":{"rendered":"\u041f\u043e\u0459\u0448\u0430\u0434\u0430\u043d \u0430\u0440\u044b \u049b\u0430\u0440\u0430\u0439: \u041b\u043e\u043d\u0434\u043e\u043d\u043d\u044b\u04a3 \u0421\u0438\u0442\u0438 \u0430\u0439\u043c\u0430\u0493\u044b \u043d\u0435\u043b\u0456\u043a\u0442\u0435\u043d \u0417\u0435\u0440\u0442\u0442\u0435\u0443 \u0436\u04d9\u043d\u0435 \u04d8\u0437\u0456\u0440\u043b\u0435\u0443\u0434\u0456 \u041e\u0440\u0442\u0430\u043b\u044b\u049b \u0410\u0437\u0438\u044f\u0493\u0430 \u043a\u04e9\u0448\u0456\u0440\u0443\u0434\u0435 (\u0436\u04d9\u043d\u0435 \u0431\u04b1\u043b \u043d\u0435\u043b\u0456\u043a\u0442\u0435\u043d \u049b\u0430\u0443\u0456\u043f\u0441\u0456\u0437)"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4740\" class=\"elementor elementor-4740\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a83f91 e-con-full e-flex e-con e-parent\" data-id=\"8a83f91\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6474ef5 elementor-widget elementor-widget-text-editor\" data-id=\"6474ef5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">2024 \u0436\u044b\u043b\u044b \u0415\u0443\u0440\u043e\u043f\u0430\u0434\u0430\u0493\u044b \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043b\u044b\u049b \u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433 \u0430\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430\u0441\u044b \u0442\u0430\u0440\u043c\u0430\u049b\u0442\u0430\u043b\u0443 \u043d\u04af\u043a\u0442\u0435\u0441\u0456\u043d\u0435 \u0436\u0435\u0442\u0456\u043f \u043e\u0442\u044b\u0440. \u0421\u043e\u04a3\u0493\u044b 15 \u0436\u044b\u043b \u0431\u0430\u0441\u044b\u043c \u0431\u043e\u043b\u0493\u0430\u043d \u00ab\u0428\u0442\u0430\u0431-\u043f\u04d9\u0442\u0435\u0440 \u041b\u043e\u043d\u0434\u043e\u043d\u0434\u0430, \u04d9\u0437\u0456\u0440\u043b\u0435\u0443 \u041f\u043e\u0459\u0448\u0430\u0434\u0430\/\u0423\u043a\u0440\u0430\u0438\u043d\u0430\u0434\u0430\u00bb \u043c\u043e\u0434\u0435\u043b\u0456 \u0436\u04af\u0439\u0435\u043b\u0456 \u0442\u0430\u0431\u044b\u0441\u0442\u044b\u043b\u044b\u049b \u0434\u0430\u0493\u0434\u0430\u0440\u044b\u0441\u044b\u043d\u0430 \u0442\u0430\u043f \u0431\u043e\u043b\u0434\u044b.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0428\u044b\u0493\u044b\u0441 \u0415\u0443\u0440\u043e\u043f\u0430 \u043d\u0430\u0440\u044b\u0493\u044b \u049b\u044b\u0437\u0434\u044b\u0440\u044b\u043b\u044b\u043f \u043a\u0435\u0442\u0442\u0456. \u0412\u0430\u0440\u0448\u0430\u0432\u0430\u0434\u0430\u0493\u044b \u0430\u0493\u0430 \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u043b\u0435\u0440\u0434\u0456\u04a3 \u0436\u0430\u043b\u0430\u049b\u044b\u0441\u044b \u0438\u0441\u043f\u0430\u043d\u0434\u044b\u049b\u0442\u0430\u0440\u0493\u0430 \u0436\u0430\u049b\u044b\u043d\u0434\u0430\u043f, Google \u043c\u0435\u043d Amazon \u0441\u0438\u044f\u049b\u0442\u044b \u0433\u0438\u0433\u0430\u043d\u0442\u0442\u0430\u0440\u0434\u044b\u04a3 \u043e\u043b \u0436\u0435\u0440\u0434\u0435 \u043a\u0430\u043c\u043f\u0443\u0441 \u0430\u0448\u0443\u044b \u0441\u0430\u043b\u0434\u0430\u0440\u044b\u043d\u0430\u043d \u0434\u0430\u0440\u044b\u043d\u0434\u044b \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u043b\u0430\u0440\u0434\u044b \u0436\u0430\u043b\u0434\u0430\u0443 \u043e\u0440\u0442\u0430\u0448\u0430 \u0431\u0440\u0438\u0442\u0430\u043d\u0434\u044b\u049b \u0431\u0438\u0437\u043d\u0435\u0441 \u04af\u0448\u0456\u043d \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0430\u043b\u044b\u049b \u043c\u0430\u0493\u044b\u043d\u0430\u0441\u044b\u0437\u0493\u0430 \u0430\u0439\u043d\u0430\u043b\u0434\u044b.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0411\u0440\u0438\u0442\u0430\u043d\u0434\u044b\u049b \u0431\u0438\u0437\u043d\u0435\u0441 \u00ab\u041a\u0435\u043b\u0435\u0441\u0456 \u04ae\u0437\u0434\u0456\u043a \u041e\u0440\u043d\u0430\u043b\u0430\u0441\u0443 \u041e\u0440\u043d\u044b\u043d\u00bb \u0456\u0437\u0434\u0435\u0443\u0434\u0435. \u041a\u04e9\u043f\u0448\u0456\u043b\u0456\u043a \u04ae\u043d\u0434\u0456\u0441\u0442\u0430\u043d \u043d\u0435\u043c\u0435\u0441\u0435 \u041b\u0430\u0442\u044b\u043d \u0410\u043c\u0435\u0440\u0438\u043a\u0430\u0441\u044b\u043d\u0430 \u049b\u0430\u0440\u0430\u043f \u0436\u0430\u0442\u049b\u0430\u043d\u0434\u0430, \u0434\u0430\u043d\u0430 \u043a\u0430\u043f\u0438\u0442\u0430\u043b (Smart Money) \u043a\u04af\u0442\u043f\u0435\u0433\u0435\u043d \u0436\u0435\u0440\u0434\u0435\u043d \u2013 \u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d\u043d\u0430\u043d \u0431\u0430\u043b\u0430\u043c\u0430 \u0442\u0430\u043f\u0442\u044b.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0410\u0441\u0442\u0430\u043d\u0430 \u043c\u0435\u043d \u0410\u043b\u043c\u0430\u0442\u044b \u043d\u0435\u043b\u0456\u043a\u0442\u0435\u043d \u041b\u043e\u043d\u0434\u043e\u043d \u04af\u0448\u0456\u043d \u00ab\u0436\u0430\u04a3\u0430 \u041f\u043e\u0459\u0448\u0430\u0493\u0430\u00bb \u0430\u0439\u043d\u0430\u043b\u044b\u043f, \u00ab\u0418\u043d\u0436\u0435\u043d\u0435\u0440\u0438\u044f\u043b\u044b\u049b \u0411\u044e\u0440\u043e\u00bb \u043c\u043e\u0434\u0435\u043b\u0456 \u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433\u0442\u0435\u0433\u0456 \u0435\u0440\u0435\u0436\u0435\u043b\u0435\u0440\u0434\u0456 \u049b\u0430\u043b\u0430\u0439 \u04e9\u0437\u0433\u0435\u0440\u0442\u0443\u0434\u0435? \u0424\u0430\u043a\u0442\u0456\u043b\u0435\u0440\u0433\u0435 \u0442\u0430\u043b\u0434\u0430\u0443.<\/span><\/p><h3>1. \u049a\u043e\u0440\u049b\u044b\u043d\u044b\u0448 \u0424\u0430\u043a\u0442\u043e\u0440\u044b: \u049a\u04b1\u049b\u044b\u049b\u0442\u044b\u049b \u049b\u0430\u0443\u0456\u043f\u0441\u0456\u0437\u0434\u0456\u043a \u0436\u04d9\u043d\u0435 \u0410\u0493\u044b\u043b\u0448\u044b\u043d \u049b\u04b1\u049b\u044b\u0493\u044b<\/h3><p><span style=\"font-weight: 400;\">\u0411\u04e9\u043b\u043c\u0435\u043d\u0456\u04a3 \u043e\u0440\u0442\u0430\u0441\u044b\u043d\u0434\u0430 \u0442\u04b1\u0440\u0493\u0430\u043d \u00ab\u043f\u0456\u043b\u0434\u0435\u043d\u00bb \u0431\u0430\u0441\u0442\u0430\u0439\u044b\u049b. \u0415\u041e \u0448\u0435\u0433\u0456\u043d\u0435\u043d \u0442\u044b\u0441 \u04e9\u04a3\u0456\u0440\u043c\u0435\u043d \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0433\u0435\u043d\u0434\u0435 \u043a\u0435\u0437-\u043a\u0435\u043b\u0433\u0435\u043d \u0431\u0440\u0438\u0442\u0430\u043d\u0434\u044b\u049b CFO-\u043d\u044b\u04a3 \u0431\u0430\u0441\u0442\u044b \u049b\u043e\u0440\u049b\u044b\u043d\u044b\u0448\u044b \u2013 \u049b\u04b1\u049b\u044b\u049b\u0442\u044b\u049b \u0431\u0435\u043b\u0433\u0456\u0441\u0456\u0437\u0434\u0456\u043a. \u00ab\u041a\u043e\u0434\u0442\u044b \u04b1\u0440\u043b\u0430\u043f \u0430\u043b\u0441\u0430 \u0448\u0435?\u00bb, \u00ab\u0416\u0435\u0440\u0433\u0456\u043b\u0456\u043a\u0442\u0456 \u0441\u043e\u0442\u0442\u0430 \u049b\u0430\u043b\u0430\u0439 \u0434\u0430\u0443\u043b\u0430\u0441\u0443\u0493\u0430 \u0431\u043e\u043b\u0430\u0434\u044b?\u00bb.<\/span><\/p><p><span style=\"font-weight: 400;\">\u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d \u0431\u04b1\u043b \u043c\u04d9\u0441\u0435\u043b\u0435\u043d\u0456 <\/span><b>\u0425\u049a\u041e\u041e (AIFC)<\/b><span style=\"font-weight: 400;\"> \u2013 \u00ab\u0410\u0441\u0442\u0430\u043d\u0430\u00bb \u0425\u0430\u043b\u044b\u049b\u0430\u0440\u0430\u043b\u044b\u049b \u049b\u0430\u0440\u0436\u044b \u043e\u0440\u0442\u0430\u043b\u044b\u0493\u044b\u043d \u049b\u04b1\u0440\u0443 \u0430\u0440\u049b\u044b\u043b\u044b \u0448\u0435\u0448\u0442\u0456.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0411\u04b1\u043b \u043a\u0435\u04a3\u0435\u0441\u0442\u0456\u043a \u043a\u0435\u04a3\u0456\u0441\u0442\u0456\u043a\u0442\u0435\u0433\u0456 \u0431\u0456\u0440\u0435\u0433\u0435\u0439 \u043f\u0440\u0435\u0446\u0435\u0434\u0435\u043d\u0442:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u042e\u0440\u0438\u0441\u0434\u0438\u043a\u0446\u0438\u044f:<\/b><span style=\"font-weight: 400;\"> \u043f\u0440\u0438\u043d\u0446\u0438\u043f\u0442\u0435\u0440\u0456 \u0431\u043e\u0439\u044b\u043d\u0448\u0430 \u0442\u043e\u043b\u044b\u0493\u044b\u043c\u0435\u043d \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0439\u0434\u0456. <\/span><b>\u0410\u043d\u0433\u043b\u0438\u0439\u0441\u043a\u043e\u0433\u043e \u043e\u0431\u0449\u0435\u0433\u043e \u043f\u0440\u0430\u0432\u0430 (English Common Law)<\/b><span style=\"font-weight: 400;\">.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0421\u043e\u0442:<\/b><span style=\"font-weight: 400;\"> \u0421\u043e\u0442\u044c\u0438\u043b\u0430\u0440 \u2013 \u04b0\u043b\u044b\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u044f \u0430\u0437\u0430\u043c\u0430\u0442\u0442\u0430\u0440\u044b, \u041b\u043e\u043d\u0434\u043e\u043d \u0416\u043e\u0493\u0430\u0440\u0493\u044b \u0421\u043e\u0442\u044b\u043d\u044b\u04a3 \u0431\u04b1\u0440\u044b\u043d\u0493\u044b \u043c\u04af\u0448\u0435\u043b\u0435\u0440\u0456, \u0436\u0435\u0440\u0433\u0456\u043b\u0456\u043a\u0442\u0456 \u0448\u0435\u043d\u0435\u0443\u043d\u0456\u043a\u0442\u0435\u0440 \u0435\u043c\u0435\u0441.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0421\u0435\u043d\u0456\u043c:<\/b><span style=\"font-weight: 400;\"> \u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d\u0434\u044b\u049b IT-\u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u043c\u0435\u043d (\u0425\u049a\u041e\u041e \u0440\u0435\u0437\u0438\u0434\u0435\u043d\u0442\u0456\u043c\u0435\u043d) \u043a\u0435\u043b\u0456\u0441\u0456\u043c\u0448\u0430\u0440\u0442\u049b\u0430 \u049b\u043e\u043b \u049b\u043e\u0439\u0493\u0430\u043d\u0434\u0430, \u0431\u0440\u0438\u0442\u0430\u043d\u0434\u044b\u049b \u0442\u0430\u043f\u0441\u044b\u0440\u044b\u0441 \u0431\u0435\u0440\u0443\u0448\u0456 IP \u049b\u043e\u0440\u0493\u0430\u0443 \u0436\u04d9\u043d\u0435 \u043a\u0435\u043b\u0456\u0441\u0456\u043c\u0448\u0430\u0440\u0442\u0442\u044b \u043e\u0440\u044b\u043d\u0434\u0430\u0443 \u0431\u043e\u0439\u044b\u043d\u0448\u0430 \u041b\u043e\u043d\u0434\u043e\u043d \u0421\u0438\u0442\u0438\u0456\u043d\u0434\u0435\u0433\u0456\u0434\u0435\u0439 \u043a\u0435\u043f\u0456\u043b\u0434\u0456\u043a\u0442\u0435\u0440\u0434\u0456 \u0430\u043b\u0430\u0434\u044b.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">\u0411\u04b1\u043b \u00ab\u049b\u04b1\u049b\u044b\u049b\u0442\u044b\u049b \u0442\u0435\u043b\u0435\u043f\u043e\u0440\u0442\u00bb. \u0421\u0456\u0437 \u041e\u0440\u0442\u0430\u043b\u044b\u049b \u0410\u0437\u0438\u044f \u0431\u0430\u0493\u0430\u0441\u044b\u043c\u0435\u043d \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0439\u0441\u0456\u0437, \u0431\u0456\u0440\u0430\u049b \u04b0\u043b\u044b\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u044f\u043d\u044b\u04a3 \u049b\u04b1\u049b\u044b\u049b\u0442\u044b\u049b \u04e9\u0440\u0456\u0441\u0456\u043d\u0434\u0435.<\/span><\/p><h3>2. \u0410\u0434\u0430\u043c \u043a\u0430\u043f\u0438\u0442\u0430\u043b\u044b: \u00ab\u041c\u0430\u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0430\u043b\u044b\u049b \u0414\u041d\u049a\u00bb \u0411\u0443\u0442\u043a\u0435\u043c\u043f\u0442\u0435\u0440\u0433\u0435 \u049b\u0430\u0440\u0441\u044b<\/h3><p><span style=\"font-weight: 400;\">\u0415\u0443\u0440\u043e\u043f\u0430\u0434\u0430 \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u043b\u0456\u043a \u043c\u0435\u043a\u0442\u0435\u043f \u0434\u0430\u0493\u0434\u0430\u0440\u044b\u0441\u044b \u0431\u0430\u0439\u049b\u0430\u043b\u0430\u0434\u044b. \u00ab\u0416\u044b\u043b\u0434\u0430\u043c \u043a\u0443\u0440\u0441\u0442\u0430\u0440\u0434\u044b\u04a3\u00bb (3 \u0430\u0439\u0434\u0430 React) \u0442\u0430\u043d\u044b\u043c\u0430\u043b\u0434\u044b\u043b\u044b\u0493\u044b \u043d\u0430\u0440\u044b\u049b\u0442\u044b \u0444\u0440\u0435\u0439\u043c\u0432\u043e\u0440\u043a\u0442\u0435\u0440\u0434\u0456 \u0431\u0456\u043b\u0435\u0442\u0456\u043d, \u0431\u0456\u0440\u0430\u049b \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u0434\u0435\u0440\u0434\u0456\u04a3 \u049b\u0430\u043b\u0430\u0439 \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0439\u0442\u0456\u043d\u0456\u043d \u0442\u04af\u0441\u0456\u043d\u0431\u0435\u0439\u0442\u0456\u043d \u0434\u0436\u0443\u043d\u0438\u043e\u0440\u043b\u0430\u0440\u0493\u0430 \u0442\u043e\u043b\u0442\u044b\u0440\u0434\u044b.<\/span><\/p><p><span style=\"font-weight: 400;\">\u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d, \u043a\u0435\u0440\u0456\u0441\u0456\u043d\u0448\u0435, \u04d9\u043b\u0435\u043c\u0434\u0435\u0433\u0456 \u0435\u04a3 \u049b\u0430\u0442\u0430\u04a3 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 <\/span><b>\u0444\u0438\u0437\u0438\u043a\u0430-\u043c\u0430\u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0430 \u043c\u0435\u043a\u0442\u0435\u043f\u0442\u0435\u0440\u0456\u043d\u0456\u04a3 \u0431\u0456\u0440\u0456\u043d \u0441\u0430\u049b\u0442\u0430\u043f \u049b\u0430\u043b\u0434\u044b.<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0424\u0430\u043a\u0442:<\/b><span style=\"font-weight: 400;\"> 2024 \u0436\u044b\u043b\u0493\u044b \u0425\u0430\u043b\u044b\u049b\u0430\u0440\u0430\u043b\u044b\u049b \u043c\u0430\u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0430\u043b\u044b\u049b \u043e\u043b\u0438\u043c\u043f\u0438\u0430\u0434\u0430\u0434\u0430 (IMO) \u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d \u049b\u04b1\u0440\u0430\u043c\u0430\u0441\u044b \u0434\u04d9\u0441\u0442\u04af\u0440\u043b\u0456 \u00ab\u0431\u0456\u043b\u0456\u043c\u0434\u0456 \u0435\u043b\u0434\u0435\u0440\u0434\u0456\u00bb \u2013 \u0424\u0440\u0430\u043d\u0446\u0438\u044f\u043d\u044b, \u041d\u0438\u0434\u0435\u0440\u043b\u0430\u043d\u0434\u0442\u044b \u0436\u04d9\u043d\u0435 \u0428\u0432\u0435\u0439\u0446\u0430\u0440\u0438\u044f\u043d\u044b \u043e\u0437\u044b\u043f \u043a\u0435\u0442\u0442\u0456.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0421\u0430\u043b\u0434\u0430\u0440\u044b:<\/b><span style=\"font-weight: 400;\"> \u0416\u0435\u0440\u0433\u0456\u043b\u0456\u043a\u0442\u0456 \u04d9\u0437\u0456\u0440\u043b\u0435\u0443\u0448\u0456\u043b\u0435\u0440 <\/span><i><span style=\"font-weight: 400;\">Hard Engineering \u0441\u0430\u043b\u0430\u0441\u044b\u043d\u0434\u0430 \u043a\u04af\u0448\u0442\u0456.<\/span><\/i><span style=\"font-weight: 400;\">\u041e\u043b\u0430\u0440 \u043a\u04af\u0440\u0434\u0435\u043b\u0456 \u0430\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430\u043b\u0430\u0440 \u049b\u04b1\u0440\u0430 \u0430\u043b\u0430\u0434\u044b, Big Data \u0436\u04d9\u043d\u0435 AI-\u043c\u0435\u043d \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0439 \u0430\u043b\u0430\u0434\u044b, \u0436\u0430\u0439 \u0493\u0430\u043d\u0430 \u043b\u0435\u043d\u0434\u0438\u043d\u0433\u0442\u0435\u0440 \u0436\u0430\u0441\u0430\u043f \u049b\u043e\u0439\u043c\u0430\u0439\u0434\u044b.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">\u041d\u0430\u0437\u0430\u0440\u0431\u0430\u0435\u0432 \u0423\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u0456 <\/span><b>(Cambridge \u0436\u04d9\u043d\u0435 Duke \u0441\u0435\u0440\u0456\u043a\u0442\u0435\u0441\u0456)<\/b><span style=\"font-weight: 400;\"> (\u043f\u0430\u0440\u0442\u043d\u0435\u0440 Cambridge \u0438 Duke) \u0438 <\/span><b>\u0436\u04d9\u043d\u0435 \u041a\u0411\u0422\u0423<\/b><span style=\"font-weight: 400;\"> (LSE \u0441\u0435\u0440\u0456\u043a\u0442\u0435\u0441\u0456) \u0441\u0438\u044f\u049b\u0442\u044b \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u0442\u0435\u0440 Russell Group \u0442\u04af\u043b\u0435\u043a\u0442\u0435\u0440\u0456\u043c\u0435\u043d \u043c\u0435\u043d\u0442\u0430\u043b\u0434\u044b \u0436\u04d9\u043d\u0435 \u0442\u0435\u0445\u043d\u0438\u043a\u0430\u043b\u044b\u049b \u0442\u04b1\u0440\u0493\u044b\u0434\u0430\u043d \u04af\u0439\u043b\u0435\u0441\u0456\u043c\u0434\u0456, \u0431\u0456\u0440\u0430\u049b \u0411\u0430\u0442\u044b\u0441\u0442\u0430 \u00abHunger\u00bb \u2013 \u043a\u04af\u0440\u0434\u0435\u043b\u0456 \u043c\u0456\u043d\u0434\u0435\u0442\u0442\u0435\u0440\u0433\u0435 \u0434\u0435\u0433\u0435\u043d \u0430\u0448\u0442\u044b\u049b \u0436\u04d9\u043d\u0435 \u04e9\u0437 \u049b\u04b1\u0437\u044b\u0440\u0435\u0442\u0442\u0456\u043b\u0456\u0433\u0456\u043d \u0434\u04d9\u043b\u0435\u043b\u0434\u0435\u0443 \u0434\u0435\u043f \u0430\u0442\u0430\u043b\u0430\u0442\u044b\u043d \u043d\u04d9\u0440\u0441\u0435\u0433\u0435 \u0438\u0435 \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u043b\u0435\u0440\u0434\u0456 \u0434\u0430\u0439\u044b\u043d\u0434\u0430\u0439\u0434\u044b.<\/span><\/p><h3>3. \u00abBody Shop\u00bb \u043c\u043e\u0434\u0435\u043b\u0456\u043d\u0456\u04a3 \u0434\u0430\u0493\u0434\u0430\u0440\u044b\u0441\u044b \u0436\u04d9\u043d\u0435 \u0418\u043d\u0436\u0435\u043d\u0435\u0440\u0438\u044f\u043b\u044b\u049b \u0411\u044e\u0440\u043e \u0436\u0430\u0443\u0430\u0431\u044b<\/h3><p><span style=\"font-weight: 400;\">\u041a\u043b\u0430\u0441\u0441\u0438\u043a\u0430\u043b\u044b\u049b \u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433 (\u00ab\u043c\u044b\u043d\u0430 5 \u0431\u0430\u0493\u0434\u0430\u0440\u043b\u0430\u043c\u0430\u0448\u044b, \u0441\u0430\u0493\u0430\u0442\u0442\u044b\u049b \u0442\u04e9\u043b\u0435\u04a3\u0456\u0437\u00bb) \u04e9\u043b\u0456\u043f \u0436\u0430\u0442\u044b\u0440. \u041e\u043b \u043c\u04e9\u043b\u0434\u0456\u0440 \u0435\u043c\u0435\u0441, \u0442\u04d9\u0443\u0435\u043b\u0434\u0456\u043b\u0456\u043a \u043f\u0435\u043d \u043c\u04af\u0434\u0434\u0435\u043b\u0435\u0440 \u049b\u0430\u049b\u0442\u044b\u0493\u044b\u0441\u044b\u043d \u0442\u0443\u0434\u044b\u0440\u0430\u0434\u044b (\u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0435\u0440\u0433\u0435 \u043a\u043e\u0434\u0442\u044b \u0431\u0430\u044f\u0443 \u0436\u0430\u0437\u0443 \u043f\u0430\u0439\u0434\u0430\u043b\u044b).<\/span><\/p><p><span style=\"font-weight: 400;\">\u041e\u043d\u044b\u04a3 \u043e\u0440\u043d\u044b\u043d\u0430 <\/span><b>\u0418\u043d\u0436\u0435\u043d\u0435\u0440\u0438\u044f\u043b\u044b\u049b \u0421\u0430\u043d\u0434\u044b\u049b \u0411\u044e\u0440\u043e<\/b><span style=\"font-weight: 400;\">\u043c\u043e\u0434\u0435\u043b\u0456 \u043a\u0435\u043b\u0435\u0434\u0456, \u0431\u0456\u0437 \u043e\u043d\u044b Sailet-\u0442\u0435 \u0435\u043d\u0433\u0456\u0437\u0443\u0434\u0435\u043c\u0456\u0437. \u0411\u0440\u0438\u0442\u0430\u043d\u0434\u044b\u049b \u0442\u0430\u043f\u0441\u044b\u0440\u044b\u0441 \u0431\u0435\u0440\u0443\u0448\u0456 \u04af\u0448\u0456\u043d \u0430\u0439\u044b\u0440\u043c\u0430\u0448\u044b\u043b\u044b\u049b \u049b\u0430\u043d\u0434\u0430\u0439?<\/span><\/p><h4>\u0410. \u00ab\u0410\u043a\u0432\u0430\u0440\u0438\u0443\u043c\u00bb \u041f\u0440\u0438\u043d\u0446\u0438\u043f\u0456 (The Aquarium Principle)<\/h4><p><span style=\"font-weight: 400;\">\u0414\u04d9\u0441\u0442\u04af\u0440\u043b\u0456 \u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433 \u2013 \u00ab\u049a\u0430\u0440\u0430 \u049b\u04b1\u0442\u044b\u00bb. \u0421\u0456\u0437 \u0430\u043f\u0442\u0430\u0441\u044b\u043d\u0430 \u0431\u0456\u0440 \u0440\u0435\u0442 \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440 \u0436\u043e\u0431\u0430 \u04e9\u0440\u0442\u0435\u043d\u0456\u043f \u0442\u04b1\u0440\u0441\u0430 \u0434\u0430 \u00ab\u0431\u04d9\u0440\u0456 \u0436\u0430\u049b\u0441\u044b\u00bb \u0434\u0435\u043f \u0436\u0430\u0437\u0430\u0442\u044b\u043d PDF-\u0435\u0441\u0435\u043f \u0430\u043b\u0430\u0441\u044b\u0437.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0411\u0456\u0437 \u0441\u0435\u043d\u0456\u043c \u0442\u0435\u043a \u0440\u0430\u0434\u0438\u043a\u0430\u043b\u0434\u044b \u043c\u04e9\u043b\u0434\u0456\u0440\u043b\u0456\u043a\u0442\u0435 \u049b\u04b1\u0440\u044b\u043b\u0430\u0434\u044b \u0434\u0435\u043f \u0441\u0430\u043d\u0430\u0439\u043c\u044b\u0437.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Live-Access:<\/b><span style=\"font-weight: 400;\"> \u0422\u0430\u043f\u0441\u044b\u0440\u044b\u0441 \u0431\u0435\u0440\u0443\u0448\u0456 \u0431\u044e\u0440\u043e\u043d\u044b\u04a3 \u0456\u0448\u043a\u0456 \u0436\u043e\u0431\u0430\u043b\u0430\u0440\u0434\u044b \u0431\u0430\u0441\u049b\u0430\u0440\u0443 \u0436\u04af\u0439\u0435\u0441\u0456\u043d\u0435 (Jira\/ClickUp) \u049b\u043e\u043b \u0436\u0435\u0442\u043a\u0456\u0437\u0435 \u0430\u043b\u0430\u0434\u044b.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0411\u0430\u0441\u049b\u0430\u0440\u0443:<\/b><span style=\"font-weight: 400;\"> \u0421\u0456\u0437 \u04d9\u0440 \u0442\u0430\u043f\u0441\u044b\u0440\u043c\u0430\u043d\u044b\u04a3 \u043d\u0430\u049b\u0442\u044b \u0441\u0442\u0430\u0442\u0443\u0441\u044b\u043d, \u043e\u043d\u044b\u04a3 \u04af\u0441\u0442\u0456\u043d\u0434\u0435 \u043a\u0456\u043c \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u043f \u0436\u0430\u0442\u049b\u0430\u043d\u044b\u043d \u0436\u04d9\u043d\u0435 \u043d\u0430\u049b\u0442\u044b \u0443\u0430\u049b\u044b\u0442\u0442\u0430 \u049b\u0430\u043d\u0448\u0430 \u0441\u0430\u0493\u0430\u0442 \u0436\u04b1\u043c\u0441\u0430\u043b\u0493\u0430\u043d\u044b\u043d \u043a\u04e9\u0440\u0435\u0441\u0456\u0437.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0428\u044b\u043d\u044b \u049b\u0430\u0431\u044b\u0440\u0493\u0430\u043b\u0430\u0440:<\/b><span style=\"font-weight: 400;\"> \u0411\u0456\u0437 \u0441\u0456\u0437\u0433\u0435 \u00ab\u043a\u0435\u04a3\u0441\u0435 \u043a\u0456\u043b\u0442\u0442\u0435\u0440\u0456\u043d\u00bb \u0431\u0435\u0440\u0435\u043c\u0456\u0437. \u0421\u0456\u0437 \u04d9\u0437\u0456\u0440\u043b\u0435\u0443 \u043f\u0440\u043e\u0446\u0435\u0441\u0456\u043d \u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043b\u0435\u0440\u0434\u0456\u04a3 \u0441\u04af\u0437\u0433\u0456\u043b\u0435\u0440\u0456\u0441\u0456\u0437 \u0456\u0448\u043a\u0456 \u0436\u0430\u0493\u044b\u043d\u0430\u043d \u043a\u04e9\u0440\u0435\u0441\u0456\u0437.<\/span><\/li><\/ul><h4>\u0411. \u0411\u0456\u0440\u0456\u043d\u0448\u0456 \u043a\u0435\u0437\u0435\u043a\u0442\u0435 \u2013 \u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 (Architecture First)<\/h4><p><span style=\"font-weight: 400;\">\u0411\u0440\u0438\u0442\u0430\u043d\u0434\u044b\u049b \u0441\u0442\u0430\u0440\u0442\u0430\u043f\u0442\u0430\u0440 \u0430\u0433\u0435\u043d\u0442\u0442\u0456\u043a\u0442\u0435\u0440 \u0456\u0440\u0456\u043a\u0442\u0435\u0443\u0433\u0435 \u0436\u0435\u04a3\u0456\u043f \u0430\u043b\u0443 \u04af\u0448\u0456\u043d \u0431\u0430\u0493\u0430\u043d\u044b \u00ab\u043a\u04e9\u0437\u0431\u0435\u043d\u00bb \u0430\u0439\u0442\u044b\u043f, \u0441\u043e\u0434\u0430\u043d \u043a\u0435\u0439\u0456\u043d \u0431\u044e\u0434\u0436\u0435\u0442 \u04af\u0448 \u0435\u0441\u0435\u0433\u0435 \u04e9\u0441\u043a\u0435\u043d\u0434\u0435 \u0436\u0438\u0456 \u043a\u04af\u0439\u0456\u043f \u049b\u0430\u043b\u0430\u0434\u044b.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0418\u043d\u0436\u0435\u043d\u0435\u0440\u043b\u0456\u043a \u0442\u04d9\u0441\u0456\u043b \u0441\u044b\u0437\u0431\u0430\u0441\u044b\u0437 \u049b\u04b1\u0440\u044b\u043b\u044b\u0441 \u0431\u0430\u0441\u0442\u0430\u0443\u0434\u044b \u0442\u044b\u0439\u044b\u043c \u0441\u0430\u043b\u0430\u0434\u044b.<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Discovery Phase:<\/b><span style=\"font-weight: 400;\"> \u0411\u0456\u0437 \u0442\u0435\u0445\u043d\u0438\u043a\u0430\u043b\u044b\u049b \u0436\u043e\u0431\u0430\u043b\u0430\u0443 \u043a\u0435\u0437\u0435\u04a3\u0456\u043d \u04e9\u0442\u043a\u0456\u0437\u0435\u043c\u0456\u0437 (\u0430\u043b\u0493\u0430\u0448\u049b\u044b 4-6 \u0430\u043f\u0442\u0430).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Deliverables:<\/b><span style=\"font-weight: 400;\"> \u041d\u04d9\u0442\u0438\u0436\u0435 \u2013 \u0436\u0430\u0439 \u0493\u0430\u043d\u0430 \u0441\u043c\u0435\u0442\u0430 \u0435\u043c\u0435\u0441, <\/span><b>\u0411\u0430\u0441\u0443\u0434\u044b\u04a3 \u041c\u04af\u043c\u043a\u0456\u043d \u041f\u0440\u043e\u0442\u043e\u0442\u0438\u043f\u0456<\/b><span style=\"font-weight: 400;\"> (High-Fidelity) \u0436\u04d9\u043d\u0435 \u0414\u0435\u0440\u0435\u043a\u0442\u0435\u0440 \u049a\u043e\u0440\u044b \u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430\u0441\u044b.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u041c\u0430\u0493\u044b\u043d\u0430\u0441\u044b:<\/b><span style=\"font-weight: 400;\"> \u0421\u0456\u0437 \u043a\u043e\u0434\u049b\u0430 \u043d\u0435\u0433\u0456\u0437\u0433\u0456 \u049b\u0430\u0440\u0430\u0436\u0430\u0442\u0442\u0430\u0440\u0434\u044b \u0441\u0430\u043b\u043c\u0430\u0441 <\/span><i><span style=\"font-weight: 400;\">\u0431\u04b1\u0440\u044b\u043d<\/span><\/i><span style=\"font-weight: 400;\">\u0436\u04af\u0439\u0435\u043d\u0456\u04a3 \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0439\u0442\u0456\u043d \u04af\u043b\u0433\u0456\u0441\u0456\u043d \u043a\u04e9\u0440\u0435\u0441\u0456\u0437. \u0411\u04b1\u043b \u0436\u043e\u0431\u0430\u043d\u044b\u04a3 \u0441\u04d9\u0442\u0441\u0456\u0437\u0434\u0456\u0433\u0456\u043d\u0435\u043d \u0441\u0430\u049b\u0442\u0430\u043d\u0434\u044b\u0440\u0443.<\/span><\/li><\/ul><h4>\u0412. \u0411\u04e9\u043b\u0456\u043d\u0435\u0442\u0456\u043d \u0430\u043a\u0442\u0438\u0432 (No Vendor Lock-in)<\/h4><p><span style=\"font-weight: 400;\">\u049a\u0430\u0448\u044b\u049b\u0442\u044b\u049b\u0442\u0430\u043d \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u043c\u0435\u043d \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0443\u0434\u0456\u04a3 \u0431\u0430\u0441\u0442\u044b \u0442\u04d9\u0443\u0435\u043a\u0435\u043b\u0456 \u2013 \u043e\u043d\u044b\u04a3 \u0431\u0430\u0493\u044b\u043d\u0430 \u049b\u0430\u043b\u0443. \u0411\u0456\u0437 \u0436\u04af\u0439\u0435\u043b\u0435\u0440\u0434\u0456 <\/span><b>\u00ab\u0411\u04e9\u043b\u0456\u043d\u0435\u0442\u0456\u043d \u0430\u043a\u0442\u0438\u0432\u00bb<\/b><span style=\"font-weight: 400;\">\u043f\u0440\u0438\u043d\u0446\u0438\u043f\u0456 \u0431\u043e\u0439\u044b\u043d\u0448\u0430 \u049b\u04b1\u0440\u0430\u043c\u044b\u0437. \u041a\u043e\u0434 \u0442\u0430\u043d\u044b\u043c\u0430\u043b \u0441\u0442\u0435\u043a\u0442\u0435\u0440\u0434\u0435 \u0436\u0430\u0437\u044b\u043b\u0430\u0434\u044b, \u049b\u04b1\u0436\u0430\u0442\u0442\u0430\u043c\u0430 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0442\u044b \u0442\u04af\u0440\u0434\u0435 \u0436\u0430\u0441\u0430\u043b\u0430\u0434\u044b. \u0411\u0456\u0437 \u0441\u0456\u0437\u0433\u0435 \u0431\u0456\u0437\u0434\u0456 \u043a\u0435\u0437-\u043a\u0435\u043b\u0433\u0435\u043d \u0441\u04d9\u0442\u0442\u0435 \u00ab\u0436\u04b1\u043c\u044b\u0441\u0442\u0430\u043d \u0448\u044b\u0493\u0430\u0440\u044b\u043f\u00bb, \u0436\u043e\u0431\u0430\u043d\u044b \u0431\u0430\u0441\u049b\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430\u0493\u0430 1 \u043a\u04af\u043d\u0434\u0435 \u0442\u0430\u043f\u0441\u044b\u0440\u0443\u0493\u0430 \u043c\u04af\u043c\u043a\u0456\u043d\u0434\u0456\u043a \u0431\u0435\u0440\u0435\u0442\u0456\u043d\u0434\u0435\u0439 \u0435\u0442\u0456\u043f \u049b\u04b1\u0440\u0430\u043c\u044b\u0437. \u041f\u0430\u0440\u0430\u0434\u043e\u043a\u0441, \u0431\u0456\u0440\u0430\u049b \u0434\u04d9\u043b \u043e\u0441\u044b \u0435\u0440\u043a\u0456\u043d\u0434\u0456\u043a \u043a\u043b\u0438\u0435\u043d\u0442\u0442\u0435\u0440\u0434\u0456 \u0431\u0456\u0437\u0431\u0435\u043d \u0436\u044b\u043b\u0434\u0430\u0440 \u0431\u043e\u0439\u044b \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0443\u0433\u0435 \u043c\u04d9\u0436\u0431\u04af\u0440 \u0435\u0442\u0435\u0434\u0456.<\/span><\/p><h3>4. \u042d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0430: TCO \u0436\u04d9\u043d\u0435 \u0421\u0430\u043b\u044b\u049b \u0416\u04b1\u043c\u0430\u049b<\/h3><p><span style=\"font-weight: 400;\">\u041c\u04d9\u0441\u0435\u043b\u0435 \u0436\u0430\u043b\u0430\u049b\u044b\u0434\u0430 \u0493\u0430\u043d\u0430 \u0435\u043c\u0435\u0441, \u0434\u0435\u0433\u0435\u043d\u043c\u0435\u043d \u0410\u043b\u043c\u0430\u0442\u044b\u0434\u0430\u0493\u044b \u0430\u0493\u0430 \u04d9\u0437\u0456\u0440\u043b\u0435\u0443\u0448\u0456 \u041b\u043e\u043d\u0434\u043e\u043d\u0434\u044b\u049b\u0442\u0430\u043d 2-3 \u0435\u0441\u0435 \u0430\u0440\u0437\u0430\u043d \u0442\u04b1\u0440\u0430\u0434\u044b. \u041c\u04d9\u0441\u0435\u043b\u0435 \u2013 <\/span><b>\u0418\u0435\u043b\u0435\u043d\u0443\u0434\u0456\u04a3 \u0422\u043e\u043b\u044b\u049b \u049a\u04b1\u043d\u044b\u043d\u0434\u0430 (TCO).<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">\u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d <\/span><b>Astana Hub<\/b><span style=\"font-weight: 400;\">\u0442\u0435\u0445\u043d\u043e\u043f\u0430\u0440\u0493\u044b \u0430\u0440\u049b\u044b\u043b\u044b, \u043e\u043d\u044b\u04a3 Sailet \u0440\u0435\u0437\u0438\u0434\u0435\u043d\u0442\u0456 \u0431\u043e\u043b\u044b\u043f \u0442\u0430\u0431\u044b\u043b\u0430\u0434\u044b, \u0431\u0435\u043d\u0441\u0456\u0437 \u0441\u0430\u043b\u044b\u049b\u0442\u044b\u049b \u0436\u0430\u0493\u0434\u0430\u0439\u043b\u0430\u0440 \u04b1\u0441\u044b\u043d\u0430\u0434\u044b:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>0% \u041a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u0442\u0456\u043a \u0441\u0430\u043b\u044b\u049b<\/b><span style=\"font-weight: 400;\"> (\u04b0\u043b\u044b\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u044f\u0434\u0430\u0493\u044b 25% \u043e\u0440\u043d\u044b\u043d\u0430).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>0% \u049a\u049a\u0421<\/b><span style=\"font-weight: 400;\"> \u0436\u04d9\u043d\u0435 \u049b\u044b\u0437\u043c\u0435\u0442\u043a\u0435\u0440\u043b\u0435\u0440\u0433\u0435 \u0441\u0430\u043b\u044b\u049b\u0442\u0430\u0440.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">\u0411\u04b1\u043b \u0431\u0440\u0438\u0442\u0430\u043d\u0434\u044b\u049b \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u0442\u04e9\u043b\u0435\u0439\u0442\u0456\u043d \u0448\u043e\u0442\u0442\u0430 \u00ab\u0441\u0430\u043b\u044b\u049b\u0442\u044b\u049b \u04af\u0441\u0442\u0435\u043c\u0435\u00bb \u0436\u043e\u049b \u0434\u0435\u0433\u0435\u043d\u0434\u0456 \u0431\u0456\u043b\u0434\u0456\u0440\u0435\u0434\u0456. \u0421\u0456\u0437 \u0442\u0435\u043a \u0442\u0430\u0437\u0430 \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u0438\u044f \u04af\u0448\u0456\u043d \u0442\u04e9\u043b\u0435\u0439\u0441\u0456\u0437.<\/span><\/p><h3>5. \u041c\u0430\u0441\u0448\u0442\u0430\u0431 \u0434\u04d9\u043b\u0435\u043b\u0456: Kaspi.kz \u043a\u0435\u0439\u0441\u0456<\/h3><p><span style=\"font-weight: 400;\">\u0421\u043a\u0435\u043f\u0442\u0438\u043a\u0442\u0435\u0440 \u0441\u04b1\u0440\u0430\u0443\u044b \u043c\u04af\u043c\u043a\u0456\u043d: \u00ab\u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d\u0434\u0430 \u04d9\u043b\u0435\u043c\u0434\u0456\u043a \u04e9\u043d\u0456\u043c\u0434\u0435\u0440 \u049b\u04b1\u0440\u0443 \u0442\u04d9\u0436\u0456\u0440\u0438\u0431\u0435\u0441\u0456 \u0431\u0430\u0440 \u043c\u0430?\u00bb. \u0416\u0430\u0443\u0430\u043f \u041b\u043e\u043d\u0434\u043e\u043d \u0444\u043e\u043d\u0434\u0442\u044b\u049b \u0431\u0438\u0440\u0436\u0430\u0441\u044b\u043d\u0434\u0430 (LSE). \u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d\u0434\u0430 \u0442\u043e\u043b\u044b\u0493\u044b\u043c\u0435\u043d \u04d9\u0437\u0456\u0440\u043b\u0435\u043d\u0433\u0435\u043d \u0444\u0438\u043d\u0442\u0435\u0445-\u0433\u0438\u0433\u0430\u043d\u0442 <\/span><b>Kaspi.kz<\/b><span style=\"font-weight: 400;\">\u041b\u043e\u043d\u0434\u043e\u043d\u0434\u0430 $6.5 \u043c\u043b\u0440\u0434 \u043a\u0430\u043f\u0438\u0442\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f\u043c\u0435\u043d IPO \u04e9\u0442\u043a\u0456\u0437\u0434\u0456. \u041e\u043b\u0430\u0440\u0434\u044b\u04a3 \u043c\u0430\u0440\u043a\u0435\u0442\u043f\u043b\u0435\u0439\u0441\u0442\u0456, \u0431\u0430\u043d\u043a\u0442\u0456 \u0436\u04d9\u043d\u0435 \u043c\u0435\u043c\u043b\u0435\u043a\u0435\u0442\u0442\u0456\u043a \u049b\u044b\u0437\u043c\u0435\u0442\u0442\u0435\u0440\u0434\u0456 \u0431\u0456\u0440\u0456\u043a\u0442\u0456\u0440\u0435\u0442\u0456\u043d Super App UX \u0436\u04d9\u043d\u0435 \u0436\u04af\u043a\u0442\u0435\u043c\u0435 \u0434\u0435\u04a3\u0433\u0435\u0439\u0456 \u0431\u043e\u0439\u044b\u043d\u0448\u0430 \u043a\u04e9\u043f\u0442\u0435\u0433\u0435\u043d \u0431\u0430\u0442\u044b\u0441\u0442\u044b\u049b \u0430\u043d\u0430\u043b\u043e\u0433\u0442\u0430\u0440\u0434\u044b \u043e\u0437\u044b\u043f \u043a\u0435\u0442\u0435\u0434\u0456. \u0411\u04b1\u043b \u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d\u0434\u0430 \u04d9\u043b\u0435\u043c\u0434\u0456\u043a \u0434\u0435\u04a3\u0433\u0435\u0439\u0434\u0435\u0433\u0456 <\/span><b>High-Load \u0436\u04af\u0439\u0435\u043b\u0435\u0440\u0456\u043d<\/b><span style=\"font-weight: 400;\"> \u049b\u04b1\u0440\u0430 \u0431\u0456\u043b\u0435\u0442\u0456\u043d\u0434\u0456\u0433\u0456\u043d\u0456\u04a3 \u0434\u04d9\u043b\u0435\u043b\u0456.<\/span><\/p><h3>\u049a\u043e\u0440\u044b\u0442\u044b\u043d\u0434\u044b: \u00abSmart Outsourcing\u00bb \u0437\u0430\u043c\u0430\u043d\u044b<\/h3><p><span style=\"font-weight: 400;\">\u041b\u043e\u043d\u0434\u043e\u043d \u04d9\u0440\u049b\u0430\u0448\u0430\u043d \u043f\u0440\u0430\u0433\u043c\u0430\u0442\u0438\u0437\u043c\u0456\u043c\u0435\u043d \u0442\u0430\u043d\u044b\u043c\u0430\u043b \u0431\u043e\u043b\u0434\u044b. \u0417\u0435\u0440\u0442\u0442\u0435\u0443 \u0436\u04d9\u043d\u0435 \u04d8\u0437\u0456\u0440\u043b\u0435\u0443\u0434\u0456 \u0431\u04af\u0433\u0456\u043d \u049a\u0430\u0437\u0430\u049b\u0441\u0442\u0430\u043d\u0493\u0430 \u043a\u04e9\u0448\u0456\u0440\u0443 \u2013 15 \u0436\u044b\u043b \u0431\u04b1\u0440\u044b\u043d \u041f\u043e\u0459\u0448\u0430 \u0431\u043e\u043b\u0493\u0430\u043d\u0434\u0430\u0439 \u0434\u0435\u0440\u043b\u0456\u043a \u043f\u0440\u0430\u0433\u043c\u0430\u0442\u0438\u043a\u0430\u043b\u044b\u049b \u0448\u0435\u0448\u0456\u043c.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0421\u0456\u0437 \u0430\u043b\u0430\u0441\u044b\u0437:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u049a\u0430\u0443\u0456\u043f\u0441\u0456\u0437\u0434\u0456\u043a:<\/b><span style=\"font-weight: 400;\"> \u0410\u0493\u044b\u043b\u0448\u044b\u043d \u049b\u04b1\u049b\u044b\u0493\u044b\u043d\u044b\u04a3 \u049b\u043e\u0440\u0493\u0430\u0443\u044b (\u0425\u049a\u041e\u041e).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0421\u0430\u043f\u0430:<\/b><span style=\"font-weight: 400;\"> \u041e\u043b\u0438\u043c\u043f\u0438\u0430\u0434\u0430\u043b\u044b\u049b \u043c\u0430\u0442\u0435\u043c\u0430\u0442\u0438\u043a\u0430\u043b\u044b\u049b \u043d\u0435\u0433\u0456\u0437\u0456 \u0431\u0430\u0440 \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u043b\u0435\u0440.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0410\u0448\u044b\u049b\u0442\u044b\u049b:<\/b><span style=\"font-weight: 400;\"> \u041f\u0440\u043e\u0446\u0435\u0441\u0442\u0435\u0440\u0433\u0435 \u0442\u043e\u043b\u044b\u049b \u0431\u0430\u049b\u044b\u043b\u0430\u0443\u044b \u0431\u0430\u0440 \u00ab\u0410\u043a\u0432\u0430\u0440\u0438\u0443\u043c\u00bb \u043c\u043e\u0434\u0435\u043b\u0456.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u042b\u04a3\u0493\u0430\u0439\u043b\u044b\u043b\u044b\u049b:<\/b><span style=\"font-weight: 400;\"> GMT+5 \u0443\u0430\u049b\u044b\u0442 \u0431\u0435\u043b\u0434\u0435\u0443\u0456, \u041b\u043e\u043d\u0434\u043e\u043d\u043c\u0435\u043d \u0442\u0430\u043c\u0430\u0448\u0430 5 \u0441\u0430\u0493\u0430\u0442\u0442\u044b\u049b \u049b\u0438\u044b\u043b\u044b\u0441\u0443 \u0442\u0435\u0440\u0435\u0437\u0435\u0441\u0456\u043d \u0431\u0435\u0440\u0435\u0434\u0456 (\u0441\u0456\u0437 \u04b1\u0439\u044b\u049b\u0442\u0430\u0493\u0430\u043d\u0434\u0430, \u0431\u0456\u0437 \u0436\u04b1\u043c\u044b\u0441 \u0456\u0441\u0442\u0435\u0439\u043c\u0456\u0437; \u0441\u0456\u0437\u0434\u0456\u04a3 \u0442\u04af\u0441\u043a\u0456 \u0430\u0441 \u0443\u0430\u049b\u044b\u0442\u044b\u04a3\u044b\u0437\u0434\u0430 \u2013 \u0440\u0435\u043b\u0438\u0437 \u0434\u0430\u0439\u044b\u043d).<\/span><\/li><\/ol><p><b>Sailet<\/b><span style=\"font-weight: 400;\"> \u2013 \u0441\u0456\u0437\u0434\u0456\u04a3 \u043e\u0441\u044b \u044d\u043a\u043e\u0436\u04af\u0439\u0435\u0433\u0435 \u043a\u0456\u0440\u0443 \u049b\u0430\u049b\u043f\u0430\u04a3\u044b\u0437. \u0411\u0456\u0437 \u0432\u0435\u0431-\u0441\u0442\u0443\u0434\u0438\u044f \u0435\u043c\u0435\u0441\u043f\u0456\u0437. \u0411\u0456\u0437 \u2013 \u0441\u0456\u0437\u0433\u0435 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0442\u0430\u0443\u0493\u0430 \u0434\u0430\u0439\u044b\u043d \u0441\u0430\u043d\u0434\u044b\u049b \u0430\u043a\u0442\u0438\u0432 \u049b\u04b1\u0440\u0443\u0493\u0430 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0435\u0442\u0456\u043d \u0438\u043d\u0436\u0435\u043d\u0435\u0440\u043b\u0456\u043a \u0431\u044e\u0440\u043e\u043c\u044b\u0437.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ec065f6 e-flex e-con-boxed e-con e-parent\" data-id=\"ec065f6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bdbf25b e-con-full e-flex e-con e-child\" data-id=\"bdbf25b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57baf34 elementor-widget elementor-widget-spacer\" data-id=\"57baf34\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8572aed elementor-widget elementor-widget-heading\" data-id=\"8572aed\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u2726 \u049a\u0430\u0437\u0456\u0440\u0434\u0456\u04a3 \u04e9\u0437\u0456\u043d\u0434\u0435 \u043a\u0435\u04a3\u0435\u0441 \u0430\u043b\u0443\u0493\u0430 \u0436\u0430\u0437\u044b\u043b\u044b\u04a3\u044b\u0437<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dd3489 elementor-widget elementor-widget-text-editor\" data-id=\"9dd3489\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"rec814503482\" class=\"r t-rec t-rec_pt_90\" data-animationappear=\"off\" data-record-type=\"396\" data-bg-color=\"#ffffff\">\n<div class=\"t396\">\n<div class=\"t396__artboard rendered\" data-artboard-recid=\"814503482\" data-artboard-screens=\"320,480,640,960,1200\" data-artboard-height=\"320\" data-artboard-valign=\"center\" data-artboard-upscale=\"grid\" data-artboard-height-res-320=\"370\" data-artboard-height-res-480=\"320\" data-artboard-height-res-640=\"320\" data-artboard-height-res-960=\"290\" data-artboard-proxy-min-offset-top=\"0\" data-artboard-proxy-min-height=\"320\" data-artboard-proxy-max-height=\"320\">\n<div class=\"t396__elem tn-elem tn-elem__8145034821728645407073 t-animate t-animate_started\" data-elem-id=\"1728645407073\" data-elem-type=\"text\" data-field-top-value=\"119\" data-field-left-value=\"60\" data-field-width-value=\"647\" data-field-axisy-value=\"top\" data-field-axisx-value=\"left\" data-field-container-value=\"grid\" data-field-topunits-value=\"px\" data-field-leftunits-value=\"px\" data-field-heightunits-value=\"\" data-field-widthunits-value=\"px\" data-animate-style=\"fadeinup\" data-animate-duration=\"1\" data-animate-distance=\"100\" data-animate-mobile=\"y\" data-field-top-res-320-value=\"149\" data-field-left-res-320-value=\"20\" data-field-width-res-320-value=\"281\" data-field-top-res-480-value=\"122\" data-field-left-res-480-value=\"39\" data-field-width-res-480-value=\"400\" data-field-top-res-640-value=\"131\" data-field-left-res-640-value=\"40\" data-field-width-res-640-value=\"560\" data-field-top-res-960-value=\"92\" data-field-left-res-960-value=\"40\" data-field-width-res-960-value=\"582\" data-fields=\"top,left,width,container,axisx,axisy,widthunits,leftunits,topunits\" data-observer-ready=\"true\">\n<div class=\"tn-atom\" data-ninja-font=\"montserrat_thin_normal_tw9ud\">\u0436\u04d9\u043d\u0435 IT-\u0448\u0435\u0448\u0456\u043c\u0434\u0435\u0440\u0434\u0456 \u0435\u043d\u0433\u0456\u0437\u0443 \u0431\u0438\u0437\u043d\u0435\u0441\u0456\u04a3\u0456\u0437\u0434\u0456 \u0436\u0430\u049b\u0441\u0430\u0440\u0442\u0443\u0493\u0430 \u049b\u0430\u043b\u0430\u0439 \u043a\u04e9\u043c\u0435\u043a\u0442\u0435\u0441\u0435\u0442\u0456\u043d\u0456\u043d \u043a\u04e9\u0431\u0456\u0440\u0435\u043a \u0431\u0456\u043b\u0456\u04a3\u0456\u0437.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de34ff8 elementor-widget elementor-widget-button\" data-id=\"de34ff8\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#popform\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u0422\u0456\u0440\u043a\u0435\u043b\u0443<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7ad150 elementor-widget elementor-widget-spacer\" data-id=\"c7ad150\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3dd379bd e-flex e-con-boxed e-con e-parent\" data-id=\"3dd379bd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-729d1cfc elementor-widget elementor-widget-spacer\" data-id=\"729d1cfc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"2024 \u0436\u044b\u043b\u044b \u0415\u0443\u0440\u043e\u043f\u0430\u0434\u0430\u0493\u044b \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043b\u044b\u049b \u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433 \u0430\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430\u0441\u044b \u0442\u0430\u0440\u043c\u0430\u049b\u0442\u0430\u043b\u0443 \u043d\u04af\u043a\u0442\u0435\u0441\u0456\u043d\u0435 \u0436\u0435\u0442\u0456\u043f \u043e\u0442\u044b\u0440. \u0421\u043e\u04a3\u0493\u044b 15 \u0436\u044b\u043b \u0431\u0430\u0441\u044b\u043c \u0431\u043e\u043b\u0493\u0430\u043d \u00ab\u0428\u0442\u0430\u0431-\u043f\u04d9\u0442\u0435\u0440 \u041b\u043e\u043d\u0434\u043e\u043d\u0434\u0430, \u04d9\u0437\u0456\u0440\u043b\u0435\u0443 \u041f\u043e\u0459\u0448\u0430\u0434\u0430\/\u0423\u043a\u0440\u0430\u0438\u043d\u0430\u0434\u0430\u00bb \u043c\u043e\u0434\u0435\u043b\u0456 \u0436\u04af\u0439\u0435\u043b\u0456 \u0442\u0430\u0431\u044b\u0441\u0442\u044b\u043b\u044b\u049b \u0434\u0430\u0493\u0434\u0430\u0440\u044b\u0441\u044b\u043d\u0430 \u0442\u0430\u043f \u0431\u043e\u043b\u0434\u044b.","protected":false},"author":3,"featured_media":4745,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","footnotes":""},"categories":[9,13],"tags":[],"class_list":{"0":"post-4740","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-9","8":"category-13","9":"cs-entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beyond Poland: \u041f\u043e\u0447\u0435\u043c\u0443 \u041b\u043e\u043d\u0434\u043e\u043d\u0441\u043a\u0438\u0439 \u0421\u0438\u0442\u0438 \u043f\u0435\u0440\u0435\u043d\u043e\u0441\u0438\u0442 R&amp;D \u0432 \u0426\u0435\u043d\u0442\u0440\u0430\u043b\u044c\u043d\u0443\u044e \u0410\u0437\u0438\u044e (\u0438 \u043f\u043e\u0447\u0435\u043c\u0443 \u044d\u0442\u043e \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e) - \u0411\u043b\u043e\u0433 Sailet<\/title>\n<meta name=\"description\" content=\"\u0412 2024 \u0433\u043e\u0434\u0443 \u0430\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u0430\u0443\u0442\u0441\u043e\u0440\u0441\u0438\u043d\u0433\u0430 \u0432 \u0415\u0432\u0440\u043e\u043f\u0435 \u043f\u0440\u043e\u0445\u043e\u0434\u0438\u0442 \u0442\u043e\u0447\u043a\u0443 \u0431\u0438\u0444\u0443\u0440\u043a\u0430\u0446\u0438\u0438. \u041c\u043e\u0434\u0435\u043b\u044c, \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u043e\u0432\u0430\u0432\u0448\u0430\u044f \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 15 \u043b\u0435\u0442...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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